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Partner with us to turn your content into living, personalized inventory. Instead of serving the same ad to everyone, every viewer sees a version tailored to them, unlocking higher engagement and new revenue.
Partner with us to turn your content into living, personalized inventory. Instead of serving the same ad to everyone, every viewer sees a version tailored to them, unlocking higher engagement and new revenue.
Partner with us to turn your content into living, personalized inventory. Instead of serving the same ad to everyone, every viewer sees a version tailored to them, unlocking higher engagement and new revenue.
Trusted by 160k+ users, creators, & brands
Frequently Asked Questions
Are we replacing ad creatives?
No. Instead of using AI to replace video creation altogether, we see it as a layer on top, making content more personalized and interactive for every viewer. In practice, that means brands maintain complete control over the base asset (whether it’s AI-generated or not) and simply define how it’s personalized per viewer through our platform.
What types of AI-personalized ads can Darwin create?
Darwin creates two types of AI-personalized ads: Bespoke — personalized videos where viewers see themselves inside bespoke video content; and In-Video — personalized brand placements, generated on the fly for each viewer inside creator-made content.
How are AI-personalized ads distributed?
Darwin ads can be distributed in three ways. On Wayve — our owned entertainment platform for personalized consumer experiences. Across our Publisher Network — embedded within external publisher sites via iframes. On Your Website — integrated directly into your own site through iframe placement.
How do brands control what is personalized and what isn’t?
Using our self-serve interface, upload your base asset and define exactly what you want personalized. Our editor lets you set which elements can change and what viewer data is used for each.
How much does it cost?
We charge per generation, not per impression, so you only pay when a personalized version of your ad is created. Pricing is flexible based on the length of the asset and the depth of personalization per viewer.
What industries work best for AI ad personalization?
We’ve seen the strongest results in beauty, fashion, entertainment, gaming, and CPG —industries where identity, choice, and personal connection drive action. That said, any brand looking to cut through noise and boost performance can benefit from personalization at scale.
Frequently Asked Questions
Are we replacing ad creatives?
No. Instead of using AI to replace video creation altogether, we see it as a layer on top, making content more personalized and interactive for every viewer. In practice, that means brands maintain complete control over the base asset (whether it’s AI-generated or not) and simply define how it’s personalized per viewer through our platform.
What types of AI-personalized ads can Darwin create?
Darwin creates two types of AI-personalized ads: Bespoke — personalized videos where viewers see themselves inside bespoke video content; and In-Video — personalized brand placements, generated on the fly for each viewer inside creator-made content.
How are AI-personalized ads distributed?
Darwin ads can be distributed in three ways. On Wayve — our owned entertainment platform for personalized consumer experiences. Across our Publisher Network — embedded within external publisher sites via iframes. On Your Website — integrated directly into your own site through iframe placement.
How do brands control what is personalized and what isn’t?
Using our self-serve interface, upload your base asset and define exactly what you want personalized. Our editor lets you set which elements can change and what viewer data is used for each.
How much does it cost?
We charge per generation, not per impression, so you only pay when a personalized version of your ad is created. Pricing is flexible based on the length of the asset and the depth of personalization per viewer.
What industries work best for AI ad personalization?
We’ve seen the strongest results in beauty, fashion, entertainment, gaming, and CPG —industries where identity, choice, and personal connection drive action. That said, any brand looking to cut through noise and boost performance can benefit from personalization at scale.
Frequently Asked Questions
Are we replacing ad creatives?
No. Instead of using AI to replace video creation altogether, we see it as a layer on top, making content more personalized and interactive for every viewer. In practice, that means brands maintain complete control over the base asset (whether it’s AI-generated or not) and simply define how it’s personalized per viewer through our platform.
What types of AI-personalized ads can Darwin create?
Darwin creates two types of AI-personalized ads: Bespoke — personalized videos where viewers see themselves inside bespoke video content; and In-Video — personalized brand placements, generated on the fly for each viewer inside creator-made content.
How are AI-personalized ads distributed?
Darwin ads can be distributed in three ways. On Wayve — our owned entertainment platform for personalized consumer experiences. Across our Publisher Network — embedded within external publisher sites via iframes. On Your Website — integrated directly into your own site through iframe placement.
How do brands control what is personalized and what isn’t?
Using our self-serve interface, upload your base asset and define exactly what you want personalized. Our editor lets you set which elements can change and what viewer data is used for each.
How much does it cost?
We charge per generation, not per impression, so you only pay when a personalized version of your ad is created. Pricing is flexible based on the length of the asset and the depth of personalization per viewer.
What industries work best for AI ad personalization?
We’ve seen the strongest results in beauty, fashion, entertainment, gaming, and CPG —industries where identity, choice, and personal connection drive action. That said, any brand looking to cut through noise and boost performance can benefit from personalization at scale.